Responsible for creating design solutions that have a high visual impact from conceptualization and design of solutions from concept to completion.
Lead on huge variety of projects, including print, identity (to build on visual 'brand'), advertising, websites, design briefs, create layouts and final art work and any additional marketing collaterals.
Manage multiple design briefs simultaneously, estimate the time required to complete the work and allocate time according to the priority of the job.
Develop creative concepts and contribute ideas and design artwork to suit business needs
Produce new creative ideas and concepts using innovation to redefine a design brief within the constraints of cost and time
Leading custom web development throughout the entire project life cycle, building custom web sites and create, code internet sites and web pages which combine text with sounds, pictures and graphics for Group Company websites.
Responsible for Photo Shoots of Professional Standard, and other Photography assignments covering events, school / nursery activities, field trips, etc. for all Business Units. The resource will also equip the marketing department with necessary photography equipment and accessories to carry out this task.
Provide support for setup of audio & visual devices (like audio mixer, mics, speakers, projectors and screens) for events & presentations
Graphic Designs & Creative:
Create designs, concepts, and sample layouts based on knowledge of layout principles and esthetic design concepts.
Develop graphics and layouts for product illustrations, company logos, and Internet websites
Producing communication as per plan for
Above the line - dailies, magazines, etc.
Below the line - flyers, brochures, prospectus, SMS, direct mail, outdoor
Online - Adwords, portals, EDMs, Newsletters
Social - Facebook, Twitter, Instagram, Pinterest, Blogs, etc.
Events - Monthly events, open houses, coffee mornings, challenges and more
Present finalized ideas and concepts to clients and get sign off on final design concept
Provide final production artwork to production partners/ suppliers
Work with a wide range of media, including photography and computer-aided design
Proofread to produce accurate and high-quality work
Draw and print charts, graphs, illustrations, and other artwork, using computer.
Study illustrations and photographs to plan presentation of materials, products, or services.
Research new software or design concepts.
Produce still and animated graphics for on-air and taped portions of television news broadcasts, using electronic video equipment.
Photograph layouts, using camera, to make layout prints for supervisors or clients
Curate, archive and manage data bank of suitable images, including in-house pictures, stock imagery, and digitally manipulated images.
Audio & Video Production:
Responsible for recording key events across business units TribeFit, RIS, and JINS as per Club Activities / Academic Calendars in consultation with Marketing Officer / Marketing Manager / Club Manager / School Management / Nursery Manager.
Editing and Producing High Quality AV Content that can be used across various channels such as Official Website, YouTube Channel, Demonstrations, Events, etc.
Provide various version / formats as per requirements and Suitable channel.
Perform the role of expert / advisor on AV Production Projects and back advise with sound research and analysis.
Handle professional Video Shoots as and when they are warranted, and project manage till final product.
Procure tools / equipment as necessary, and suggest improvements to the AV Production Process
Responsible for Photographing key events across business units TribeFit, RIS, SMS and JINS as per Club Activities / Academic Calendars in consultation with Marketing Officer / Marketing Manager / Club Manager / School Management / Nursery Manager.
Reworking / Retouching Pictures that can be used across various channels such as Official Website, Social Media Presentations, Collateral, Events, etc.Provide various version / formats as per requirements and Suitable channel.
Perform the role of expert / advisor on Photography Projects and back advise with sound research and analysis.
Handle professional Photo Shoots as and when they are warranted, and project manage till final product.
Procure tools / equipment as necessary, and suggest improvements to the Photography Production Process.
Website & Email Marketing:
Responsible for Updating Content / editing content on all official websites, working closely with the IT Team.
Recommend / Implement new tools / technologies for all the official websites and implement them in close partnership with the IT team, after required approvals from Marketing Manager / Senior Management.
Ensure Website upkeep and regularly check all features /functionality on the website, report errors and work with relevant teams to have it fixed immediately.
Create / Design e-Mailer Templates for all Business Units as per requirement.
Work with Marketing Officer to plug in content for each e-Mailer.
HTMLize all email communication and hand over to IT for dissemination.
Work on all official Newsletter Templates / Designs for all Business Units.
Work closely with the IT Department to ensure smooth dissemination / delivery of all bulk / mass emailers.
Take necessary steps to improve the productivity of E-Mailers as a marketing tool working with the Marketing Officer / Marketing Manager
Handle all print production
Large Format Production (Panaflex, Vinyle Sticker, One way vision, Flags)
Indoor Production (Rollup stands, X-Stands, Vinyl sticker)
Screen Art Production
Collaborate with technical team to fix production related technical issues
Suggest / advise on print media, quality, and finish of the final product.
Quality assurance for the final product delivered by the vendor and acceptance / rejection.
Handle other production related projects including signage, totem poles, murals, wall graphics, etc.
Knowledge, Skills and Experience:
4-5 years’ experience as a Graphic Designer using Adobe CS6 Suite of Products including Photoshop CS6 Extended, Illustrator CS6, InDesign CS6, Dreamweaver CS6, Flash Professional CS6, Fireworks CS6, Acrobat X Pro, Bridge CS6, Media Encoder CS6, HTML
Strong working knowledge of Audio / Video Editing Software such as SoundForge, Audacity, Adobe After Effects, Adobe Premiere Elements, Adobe Premiere Pro, Final Cut Pro, ActivePresenter, Lightworks, etc.
Must be able to work on both Windows and MAC environments with high proficiency
Skilled in handling 3D Design and Animation tools such as 3DS Max / Maya
Strong typography skills, with ability to create storyboards
Artistic with good knowledge of graphics optimization for the web with strong layout and pagination skills
Good knowledge of various production media / material and should be able to select and advise suitable media