Location: Herndon, VAAt K12 Insight, we’re on a mission to create a world where schools and communities work better together.
Contact: Send an Email
Contact: Send an Email
As our new visual designer, you’ll work closely with the marketing team to elevate brand awareness
and deliver our story across multiple online and print channels.
We’re on the lookout for an energetic, creative and multi-faceted print and digital designer with a results-
oriented drive. You'll be responsible for designing a wide range of marketing solutions—from conventional
marketing collateral to responsive landing pages that aren’t only visually appealing, but effective.
As an integral member of the growing K12 Insight marketing team, you’ll collaborate intensively with editors
and content creators to design compelling solutions that drive action.
Peers will rely on you to be the keeper of the brand’s look and feel across different channels.
You’ll create marketing collateral, landing pages, presentations and more.
Digital marketing solutions. We still do print marketing, but most of our efforts are online.
You’ll use Conversion Centered Design principles to design responsive landing pages for different marketing
campaigns, lead magnets, email templates, and banner ads. Everything crafted with one thought in mind: getting the next customer or visitor to take the right next action.
Conventional marketing collateral. You’ll occasionally design new how-to guides, one sheeters, white papers, flyers, booth signage and banners, and other solutions created to help the K12 Insight sales and marketing teams achieve their revenue goals.
Presentations and events. Our leaders often host webinars or travel the country talking to educators about big ideas. They need access to presentation templates and other interactive content that delivers their message. You’ll work with the content team to create visually powerful presentations that get people on the edge of their seat and leave them wanting more.
UX design culture and product work. Alongside members of the design team, you’ll use your expertise to foster a design culture that informs peers about the value of a user-centered design approach. Moreover, when not working on marketing materials, you’ll have the opportunity to participate in usability studies and QA processes for our cloud-based applications for K12 schools.
Bachelor's degree in Graphic Design, Visual Communications, Marketing or other similar degree is highly desired
1+ years of Web and Graphic design experience
Hands-on direct experience in digital marketing
A stellar portfolio that showcases your best work and demonstrates mastery of fundamental design concepts, such as layout, typography and whitespace
A user-centered design mentality that can successfully balance business and user goals
Excellent time management skills, attention to detail and the ability to thrive in a dynamic, deadline-driven work environment
Strong communication skills (visual, written, and verbal) that enable you to present ideas, expectations and information in a concise, well-organized way
Basic HTML and CSS knowledge
Experience with CMS customization (preferably with WordPress)
Familiarity with Sketch and InVision
Familiarity with responsive design principles
Familiarity with A/B testing or evaluating designs using Google Analytics data
What you get
All the goods — and then some.
Medical, Dental, Vision, 401(k), Paid Vacation, Life Insurance, Disability
Free snacks and drinks, bi-weekly catered lunches, technology options, volunteer opportunities, book club
Summer flex hours, and more
Competitive pay, commensurate with experience.
About the team
K12 Insight works with more than 30,000 school administrators nationwide to strengthen the relationships between schools and their communities. Through a unique blend of cloud-based technology, research and expert advice, we provide school leaders with the tools — and the confidence — to make, better more-informed decisions on behalf of students and their families.
To apply, please submit a cover letter, resume, and portfolio samples by e mail.